One of the most important things about marketing is knowing what is trending for the rest of the year. If you look at the internet, it's obvious that QR Codes are one of the biggest trends in 2022. A lot of businesses are using them in their marketing campaigns, but not a lot have an idea about how to use them properly. 

Today, we will talk about how to use QR codes for the rest of 2022. Following these tips can help you achieve your goals for the remainder of the year. 

Make Sure Your QR Codes are Fully Customized

It's important that you make sure that your custom QR Code is fully customized. Doing this helps to assure that it works with your audience effectively. 

When we say fully customized QR codes, they should be created based on your business goals. For example, you like to have a QR code that highlights your products. It should only show relevant information such as the details and prices. Don't include unrelated things such as your events or employees.

You should also place the QR code in a location where people are likely to scan it, such as on printed copies of the list price of an item (so they can bring it over to their phone). 

Use QR Code on Marketing Campaigns

How to use QR codes? Always include them in your marketing campaigns. They are one of the fastest ways to drive sales and increase customer engagement.

You can use QR codes on print, social media, and TV. 

But before you start creating QR codes, make sure that you have a plan. 

The first thing you need to do is to decide on a goal that you want to accomplish with your QR code marketing campaign. Do you want to direct people to your website, or maybe you would like them to send a tweet? Once you have decided on the purpose of your QR code, then you can design it according to your needs.

If your goal is for people to visit your landing page, then be sure that the page is mobile-friendly. Since most smartphone users are using their devices for mobile browsing, it’s important that the page they reach through your QR code is easy to read and navigate. If your page is not designed for mobile use, then users will probably leave immediately and never come back. 

Creating QR codes is easy. You can create one using our QR code generator even if you don't have prior experience. 

Here's how to create a QR code for linking your landing page. 

1. Go to https://www.qrstuff.com/?type=websiteurl and have the “Website URL” data type pre-selected from the Data Type section. 
2. In the Content section, paste the URL of your landing page in the required field.
3. Click the “Download QR Code” button and your QR code is ready for use.

Some of the Best QR Code Marketing Ideas

Do you need other ideas on how to use QR codes? 

QR codes are a cheap and effective way to reach more customers. The best part? If you're in the B2B space, you can use QR codes to provide some value immediately to your customer.

The options are limitless with how you can use QR codes. Here are some of them: 

1. Use QR Codes To Offer Coupons Or Discounts

One of the most popular ways that businesses use QR codes is by offering discounts or coupons. QR codes allow you to offer a time-limited deal while also making it almost impossible to copy and share a code with someone else – unlike coupon codes, which are easy to share online.

2. Use Them On Business Cards

Adding a QR code to your business cards is a great way of ensuring that customers receive all of your important contact information when you give them your card. You can include all sorts of information in your code – including links to social media accounts, an email address, or even your postal address and phone number.

Creating a QR code to link your contact details is easy. This option is also available in our QR code generator: 

1. Go to https://www.qrstuff.com/type/vcard and have the “Contact Details” data type pre-selected from the Data Type section.
2. In the content section, choose vCard and fill in the required fields.
3. Once done, wait for the QR code generator to finish processing to save your vCard QR code.

Create Custom QR Codes

Using customized QR codes may just be the way to go if you want to increase your exposure because you can use them as marketing tools in their own right. At QR Stuff, you can create QR codes with custom colors. This means that instead of having a black-and-white QR code that's hard to notice, you can turn it into something colorful and eye-catching. Your business logo, your product, or even just a vibrant color scheme could all work well as the basis for your QR code design.

Make It A Bit Fancy

Paid QR Stuff subscribers have access to more features and options for their QR code, including the Style section. This function allows you to change the layout and color of the QR code’s different corners. A logo can also be included as part of the QR code.

The image on the right shows how your QR codes may look after you’ve styled it with various colors. Just make sure you test your QR code before using it.

Paid users can also choose the size, quality, file format, and amount of error correction of the QR code picture.

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Full subscriptions start from just $11.95 for a 1-month subscription (lower monthly rates for longer periods). Subscribe now.